The Arc
Branding, Signage, Social Media, Website Design + Development
Client: The Arc
Branding + Website for multi-discipline
ski development program
About
The Arc ski development program is the brain child of dual Olympian Jono Brauer. Jono came to Joyce Design to help bring his baby to life.
We got involved right from the start of the process to develop a brand identity and create an engaging digital experience that clearly represents program. The production of the brand’s website had two objectives; create a website experience to develop its online presence and to develop a seamless platform to register for the program.
Main Features
Branding & Identity
We produced a brand that boldly identified The Arc as a game changer. The result is a distinct identity and brand strategy that rightly distinguishes it from the rest.
Digital Development
A robust backend was developed to enable the administrator to add gifts and applicable quantities as well as control when certain prizes would become available in real time on a seperate device.
Video Production
We produced a short video that engages the viewer with the greatest impact. Various edits of the video was then deployed on the website and across Social Channels
Email Marketing
We also developed an Email marketing template and integrated it into their website. This will enable The Arc to easily keep in touch with their prospective and current clients.
